Amazon Launches Pay by Bank in the UK

Amazon Launches Pay by Bank in the UK
Amazon Launches Pay by Bank in the UK

Hey Payments Fanatic!

This one comes straight out of the UK, and it matters more than it looks at first glance.

Amazon has just rolled out Pay by Bank on amazon.co.uk, letting customers pay directly from their bank accounts instead of using cards.

No card details stored. No expiry dates. Authentication happens inside the customer’s own banking app, via biometrics or PIN.

What’s interesting here isn’t just convenience. It’s what this says about A2A payments finally moving into mainstream e-commerce.

Faster refunds (minutes, not days), permanent payment credentials, and alignment with the UK’s National Payments Vision all point in the same direction.

Large platforms are getting comfortable bypassing cards for certain flows, especially where trust, refunds, and repeat payments matter.

Jonathan Boumphrey, Amazon’s UK & Ireland Country Manager, framed it simply: faster refunds, easier setup, and another secure way to pay. But zoom out, and this looks like Amazon quietly validating bank-to-bank payments at scale.

Worth watching how quickly this expands beyond the UK, and where it shows up next in the checkout stack...

Curious what else is shifting across Payments today? Scroll down 👇 I'll be back tomorrow with more updates.

Cheers,

Marcel


Q&A

📰 Building Trust in the World’s Toughest Payments Market: Checkout.com’s North American Playbook. Arthur Bedel and Zack Levine, Head of North America at Checkout.com, discuss Checkout.com’s rapid expansion in the highly competitive North American payments market, highlighting the importance of performance, reliability, and trust. The conversation explores the company’s customer-first strategy and new partnerships with major merchants. Read the full interview here

How to Build Trust in the World´s Toughest Payments Market

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